Why is it that sales people are always dropping their pants and showing what they have instead of building rapport and asking questions to qualify customers? Sales People wake up! It is not about you, and what you have to offer. It is about the customer and what they need or want. You need to change your approach and get away from the traditional sales tactics.

Who is the most important person in the world? Yes, you are. But in sales when you have a customer in front of you, who is the most important person in the world? Yes, the customer! Without a customer, you do not get a sale. Times have changed and so has the golden rule, do unto others as you would have done onto your self, has been overruled with the Platinum Rule. Now, it is do onto others as they would like done onto themselves. In other words, it is not about you anymore. It is about them.

Think about being a customer and how you would like to be treated. Do you want the salesperson dropping their pants and showing you everything they have, or would you prefer a few simple questions to better understand you and your desires? Start thinking of how you can be different than every other sales person out there. Customers are looking for value, and dropping your pants does not show value.

The Bottom Line: It is all about the customer and making them feel important, comfortable and talkative.

Want to know what the Universal needs of buyers are? Leave a comment to ask Bob…

Tags: sales coaching, effective time management skills, self motivation techniques, increase sales